Branded podcast: 5 examples to inspire you Since
Dec 9, 2023 23:00:28 GMT -8
Post by account_disabled on Dec 9, 2023 23:00:28 GMT -8
it is a medium exploited first and foremost by the Anglo-Saxon world, it will not be surprising to find examples of branded podcasts, especially Made in the USA or UK (therefore in English) which, however, if well replicated and contextualized in the Italian world, can provide excellent ideas for a tricolor adaptation. Here is the list of branded podcasts that are worth listening to and drawing inspiration from (in our opinion): “Open for Business” by Ebay Practical advice and useful suggestions for web entrepreneurs , those provided by Ebay on its podcast which, led by John Henry (entrepreneur himself) investigates the successes and failures of real people starting from equally difficult problems. real such as: customer service in the digital age, how to survive a failure, how to sell with eBay, etc.
Fortune favors The Bold” by MasterCard A name, a program: MasterCard, leader in electronic payments, could only dedicate its branded podcast to money and the relationship we have with money . A thematic focus that develops in Country Email List each episode, giving voice to the - often antiquated - vision we have of money and how we can exploit it to realize our projects. “The Sauce” by McDonald's Starting from “Serial” (the American podcast from a few years ago to which many give credit for the rebirth and success of podcasts in the world), the McDonald's program: a series of 3 episodes with investigative reports that tells what went wrong in the famous case of Szechuan sauce, launched and then withdrawn from the market for reasons that.
The brand was keen to explain, opting for a transparent, clear and at the same time engaging way of telling the story. “3.55” by Chanel The podcast of the famous fashion house takes us where we always wanted to snoop: behind the scenes of the Maison's creations , in conversation with creatives, stylists, photographers and other personalities from the fashion biz. Between 10 and 15 minutes to caress the world of Haute Couture and see it, or rather feel it, from another perspective. “First Turns” by MINI Launched in July 2019, First Turns is the first branded podcast in Italy in the automotive sector . The episodes, structured around the stories and voices of ordinary people, develop the theme of the debut in different fields - not just that of motors - to testify to the uniqueness and universality of the values of the brand which, not surprisingly, has made innovation its expressive feature.
Fortune favors The Bold” by MasterCard A name, a program: MasterCard, leader in electronic payments, could only dedicate its branded podcast to money and the relationship we have with money . A thematic focus that develops in Country Email List each episode, giving voice to the - often antiquated - vision we have of money and how we can exploit it to realize our projects. “The Sauce” by McDonald's Starting from “Serial” (the American podcast from a few years ago to which many give credit for the rebirth and success of podcasts in the world), the McDonald's program: a series of 3 episodes with investigative reports that tells what went wrong in the famous case of Szechuan sauce, launched and then withdrawn from the market for reasons that.
The brand was keen to explain, opting for a transparent, clear and at the same time engaging way of telling the story. “3.55” by Chanel The podcast of the famous fashion house takes us where we always wanted to snoop: behind the scenes of the Maison's creations , in conversation with creatives, stylists, photographers and other personalities from the fashion biz. Between 10 and 15 minutes to caress the world of Haute Couture and see it, or rather feel it, from another perspective. “First Turns” by MINI Launched in July 2019, First Turns is the first branded podcast in Italy in the automotive sector . The episodes, structured around the stories and voices of ordinary people, develop the theme of the debut in different fields - not just that of motors - to testify to the uniqueness and universality of the values of the brand which, not surprisingly, has made innovation its expressive feature.